Funny and clever Axpona Ad


I got a big chuckle out of this promo ad for Axpona. Seems pretty true to the fact:

Axpona Ad

Made you smile, huh?
128x128mofimadness
Great ad, Mofi. Definitely a smile bringer :-)

The ending is reminiscent of, and perhaps even inspired by, the famous Cindy Crawford Pepsi Commercial, which aired during the 1992 Super Bowl.

Best,
-- Al
Hmm... And I see that the title of the Axpona ad is "At First Sight," while the music in the Pepsi commercial is "Just One Look."

Both great ads :-)

Best,
-- Al
Very funny, thanks Mofi, and Al.
I showed my wife the Axpona ad, and her response was "Yeah, that's about right". She knew he was going to go after the speakers right from the start. LOL!
I think that's covered in the Diagnostic and Statistical Manual...somewhere -- hehe!
It was very predictable what's gonna happen. Typical audiophile wives shouldn't be worried of a husband cheating on other woman, but perhaps...
It's the same woman, right? High End Audio improves sex life. Read between the lines.
Thanks Mofi - nice ad! ..that got my motor running faster than the coffee this morning...

Czarivey - Typical audiophile wives shouldn't be worried of a husband cheating on other woman, but perhaps...

I am pretty sure (One Reason) my wife has allowed me to partake in this madness of a hobby; is that it distracts me from wanting to go with a couple of buddies to places where there are a number of girls like that, strategically placed around the room, dancing like that and more ...

She is able to keep tabs on me....

A couple of audiophile buddies still insist that there is a speaker in this picture?
My wife was just looking over my shoulder, while it was playing. She asked me, "honey, would you leave me for her?". I said, "sweetie, I'd kill you for her".
Hmmm....seems to me a case could be made for filing that link under the thread:

"Why don't more people love audio....". ; -)
I'm not sure which is funnier, the ad or the responses. Thanks for the laughs, everyone.
John- I showed this to my wife also. Your wife and mine must be twins separated at birth. Although mine must have been the firstborn. It took her less than 5 seconds to say "he's looking at the speakers, not the woman!"
Lol Michael! They are all the same.....or maybe, we are all the same....gasp!
Geoffkait: I think so too...definitely looks like the same person or a twin (OMG, what a rush!!!). As for me, all I can say is "already have the AERIS,...send the dancer right on over!!!" :-)
"...based on a true story...."

Both the reactions in the video and sending the dancer over in real life I have no doubt :-)
Geoff & Zeph -- I must admit that your comments go over my head. Who are you saying is the same woman as whom? If you are saying that the guy's wife is the same woman as the dancer, I suspect that you've misplaced your glasses :-)

BTW, it can be inferred from one of the comments appearing beneath the video that the young lady is a professional dance instructor.

Regards,
-- Al
Al, it's the wonders of makeup. Hint - you never see the two women in the same scene together. By the way the guy in the background is a real audiophile. The others are just actors. Lol
Hi Geoff,

My curiosity having been piqued by your and Zeph's posts, I found the credits for the ad here (click the "read more" link). The wife is played by an accomplished actress and filmmaker, who it can be readily determined is about 46 years old. The dancer is played, as I had indicated, by a professional dance instructor who it can be readily determined is 28, and who also happens to be a graduate of a very prestigious liberal arts college.

Regards,
-- Al
Al...I didn't think they were the same female either. Thanks for clearing it up!

A funny anecdote; my friend watched this and said "that's why I never buy demo gear. You never know how much drool there is on it."
"that's why I never buy demo gear. You never know how much drool there is on it."

Totally agree...

And there might be some fingerprints on the speaker...ba da boom ;-)
Al wrote,

"The wife is played by an accomplished actress and filmmaker, who it can be readily determined is about 46 years old."

One supposes she was saving her acting abilities for a big budget movie.

"The dancer is played, as I had indicated, by a professional dance instructor who it can be readily determined is 28, and who also happens to be a graduate of a very prestigious liberal arts college."

I get it, they're all very professional and prestigious. Live arts. Like that's supposed to mean something. Lol
if anyone is interested....how I ended up owing a favour to my wife because of this Audiogon thread / Axpona ad.
a lesson learned ?

for more background see my initial post here. onwards we go...

03-22-15: Geoffkait
It's the same woman, right?

03-23-15: Zephyr24069
Geoffkait: I think so too...definitely looks like the same person or a twin

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On first viewing, I personally did not think that they were the same person.

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03-23-15: Almarg
Geoff & Zeph -- I must admit that your comments go over my head. Who are you saying is the same woman as whom? If you are saying that the guy's wife is the same woman as the dancer, I suspect that you've misplaced your glasses :-)

03-23-15: Geoffkait
Al, it's the wonders of makeup. Hint - you never see the two women in the same scene together. By the way the guy in the background is a real audiophile. The others are just actors.

*********************************************************

After reading Geoffkait's second post I had a better look, and thought, hmm.. they do seem to have the same high cheekbones. Maybe could pass for sisters ? So I called back my wife to watch a second time. She chuckled at the ad the first time. She is clearly not pleased that I want her to watch a dancing girl again...but she does watch the ad a second time.

"Not the same person she says to me" ...... but now inspired by Geoffkait's last post, and as this is like the movies and makeup; an illusion like this hobby after all...anything's possible.

So like playing poker with the guys... I go all in, and I bet her it is the same woman.

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03-23-15: Almarg
Hi Geoff,

My curiosity having been piqued by your and Zeph's posts, I found the credits for the ad here (click the "read more" link). The wife is played by an accomplished actress and filmmaker, who it can be readily determined is about 46 years old. The dancer is played, as I had indicated, by a professional dance instructor who it can be readily determined is 28, and who also happens to be a graduate of a very prestigious liberal arts college.

**********************************************************

Almarg's post destroys the illusion. I show her his post and admit defeat, again, to my wife.

Now the thing is, we didn't establish what the bet was for, so my wife takes the liberty of, and turns the bet into a "I owe her a favour now"
(no expiry date)

I console myself by going down to my audio hole and put on my latest audiophile wife secret weapon.

Diana Krall - Wall Flower

to try to put her in a better mood maybe...

Lesson learned ?

btw
Very ironic for me this Axpona show at the Westin is a two minute walk from the River Road, Rosemont Illinois American Company I used to work for. Many nice memories..
Ct0517, I enjoyed your wittily written post. And thanks for not shooting the messenger who caused you to lose the bet :-)

To complete the descriptions of who's who in the video, as Geoff indicated the fellow playing the husband is a professional actor. I was particularly impressed with how well done the subtle movements of his eyes and mouth were during the early parts of the ad. The other fellow is the founder and CEO of the Connecticut-based firm which produces and manages Axpona, as well as other trade shows and conferences. The woman in the background is his "content and marketing director."

Hey Michael (Swampwalker), did you notice the indication at the end of the ad of where it was filmed? I haven't ever been there, but in prior decades I've spent much time at its local competitor, Take5 Audio. For that matter, just about everyone involved in the ad, including the people who produced and directed it as well as all of the cast other than the actors playing the husband and wife, are from not far away in our home state. Hmmm, if I weren't happily married (to a good dancer, as it happens), I just might be thinking of taking dancing lessons right about now :-)

Best regards,
-- Al
Al- I must plead guilty to not reading the fine print (or even noticing that there was any print!). Looking at their web site, it appears that they were in Orange for many years and now are right around the corner from Take 5. Since I discovered A'gon, I've pretty much given up going to retail stores...t'aint fair to take up their time when I'm too cheap to pay retail. Plus most of 'em don't stock anything I'd be interested in these days.
I came across many nice pictures of the show.

here

Made me feel like I was there. Especially the shots in rooms with curtains open showing tree limbs budding (I could almost hear the birds chirping). These rooms must have been static displays - no sound ?
thanks to the Audioshark website for the pics.
The guy in this ad is miscast. He should be a very balding guy over fifty and twenty-five pounds overweight with glasses and wearing garishly colored sneakers.