The nightmare of the cartridge buyer...


I recently completed a several year quest to acquire a new cartridge. This quest was basically a major PITA and a nightmare!

Why? Well let’s take a look at what will be in store for all cartridge buyers’ in the US...and possibly other countries as well..IF they are seeking a top flite cartridge , like I was.

Firstly, and here’s where a big part of the problem lies: You will typically be unable to audition any cartridge under consideration...certainly not in your own home and more often than not, at your dealers either.

Then we have the fact that these products are closely monitored for who and whom can act as a dealer...which is then severally restricted by territory and distribution. We then add that the pricing is very well controlled...CAN WE SAY PRICE FIXING...which in most states is an illegal practice...but seems to be the rule here.


Let’s begin with my story...and then I am hoping that members will chime in here with their thoughts and probably also their own ’horror stories’....

About three years ago, I decided to acquire a cartridge that would replace my aging but still ok Benz Ruby 2...
I wanted a cartridge that would surpass that Benz in most areas...and one that would be priced at about $3-$5K. A lot of money to be spending on this piece of gear...or so I believed.

At the time, I was considering the following models....Benz LPS MR, Koetsu Urushi and Rosewood Platinum and the Lyra Kleos, Delos, a EMT, the Kiseki Purpleheart, Air Tight ( entry level model at the time..cannot remember what it was called) an Ortofon A90--and a Transfiguration Proteus--lastly one of the ZYX models. After some research, i discovered that the Ortofon’s, the Zyx’s and the Transfigurations wouldn’t work with my set up --due to too low an output by the respective cartridges for my all tube phono stage. So this left the Kiseki, the Koetsu’s, the Lyra’s and the Benz’s...and possibly the Air Tight model.

Circumstances changed and my cartridge buying escapade was put on hold...until a few months back. In the few years since my last foray, I find out that Benz have basically gone out of business ( again!!) and so has Transfiguration. Meanwhile, the Van Den Hul line has come into the US again...this time with a new distributor.
The Zyx line has totally been updated and the Lyra line is now more available than before...at least in theory. The Koetsu are now handled by Music Direct...who have essentially doubled the pricing across the board! Oh, i forgot, the Lyra line has increased by about 25% across the board ( i don’t think inflation can account for this!!)
So where to start auditioning --the answer...nowhere!
Instead I am supposed to rely on various dealers enthusiastic recommendation for these products...except for the fact that one dealer tells me that Koetsu’s are the best thing since mothers milk- and the other tells me that Koetsu’s are horrible with all the faults under the sun...( at least the ones that are in my budget..see above!) Can I hear any of these for myself...either in my system, or at the respective dealers...heck NO! ( and don’t think this type of scenario/ behavior isn’t consistent for other brands as well!--irrespective of whether the dealer(s) carries said brand or not!).

Here I am left with the choice of dropping several thousand dollars on a product that a) has no ability to be heard in my own system..therefore having no clue as to the results that I will get, b) has absolutely no return policy c) can be easily damaged by myself or others in the case of incorrect mounting to the tonearm...and lastly...and this is the one that really annoys me the most: I must shop for these products at a very limited amount of vendors who all are naysaying their competitors and acting extremely unprofessionally in the process. ( Do i really have to talk to the prospective rep for the line in order to determine the compatibility of the cartridge under question with my arm, the reasoning behind the asked price, where the dealer is that should be selling me the piece in question ( so as not to cross territorial lines) and on and on!!)

Then we have this little bonbon...The damn Japanese sourced cartridge(s) is available on several Japanese web sites at a price that is usually 50 -60% of the retail price here in the USA!! And that price in Japan is still at FULL RETAIL! ( Yes, I know it cost a ton of money to ship these things from Japan to here ( since they weigh a ton), LOL).

Where does this leave the US consumer in regards to the acquisition of a top flite cartridge...IMO the answer is between a hard place and a rock..You either pay through the nose and get totally ripped off by the likes of Music Direct and the various small independent reps in the US for these cartridges, or you takes your choice and risk buying from a grey market vendor abroad...but at a fraction of the price! BTW, mysteriously most of the top flite Benz cartridges continue to be very available from a vendor in China who seems to have cornered the market?? What’s up with this??

I can go on and about this journey, as I have just began to scratch the top of the heap in this story, but let’s hear from you guys as to your experiences and thoughts.... Was your top flite  cartridge acquisition an equal nightmare, or was it something else?






128x128daveyf
@br3098, Typical,whenever the poster cannot come up with a reasonable or logical response, out comes the ‘troll’ word.Pathetic.


@tablejockey yes, that is what typically occurs in this cartridge buying experience, you take a leap of faith and hope for the best...is that situation really acceptable to you when acquiring a multi thousand dollar cartridge? Remember, the high end cartridge market is going to be seeing cartridges that are priced above $20k in no time. IMO, and I know I’m in the minority here, but anyone who is losing big $$ on a whim like this, probably won’t be continuing to do that for too long, before the house gets foreclosed on...IMHO.
@analogluvr Thank you, it seems that there are a number of posters here who see nothing wrong with the current status quo.

To my fellow Audiogoners,

I apologize for violating my own policy and responding with reason and emotion to (what I consider to be) a silly thread.  I will avoid feeding the creature from here on forward.

+analogluvr

I’ve been trying to get my Van Den Hul cart rebuilt by VDH what a pain in the you now what. I’m on the west coast of Canada by the way. I asked VDH if I could send the cart directly to them for the rebuild. They said no it has to go through the USA distributor (who is on the southern east coast of the USA by the way) So i’d have to send my cart through two international boarders there and back ,like that wont be risky. I have to pay someone a % for the rebuild in another country. Its just not worth it to me its a sham IMO.

I really like the VDH carts I just wont give a % for someone forwarding my mail. Don’t get me wrong I always support my local audio shops but i’m not one for giving money for doing absolutely nothing (I know they are taking on the product to sell). Looks like i’m moving on from VDH (unless I by new again) as I wont deal with multiple countries for my service work.  Unless the USA is the destination of course nothing against you folks in the USA. maybe soundsmith can re-tip and re-suspension?

Also Canada has a trade agreement with the EU its actually better duty wise for me to deal directly but VDH doesn’t want to hurt their USA distributor.

The distributor should not be in the loop for repair services for out of warranty items period IMO...well unless you want them to be but your paying for that service.

If I was buying new then yeah the dealer-distributor is in the loop.

I agree with many here Cart prices are ridiculous there is no amount of engineering that can justify $20000 carts Really a car has way more engineering in it then any Cart or any other component for that mater how they can charge what they do  is only because the wealthy have driven up the prices. One manufacturer said its easier to sell 6 to the wealthy then 60 to the rest for the same profit.

If you want to see what it takes to build a cart there is an interesting video were AJ Van Den Hul takes you step by step through the whole process all through his micro scope was eye opening. its on youtube.