They should charge more for it…


The Absolute Sound magazine just elected the new Wilson Benesch GMT one turntable as their turntable of the year…and awarded it as such.

In the mini review of the table, the author writes, you know something is up when a competitor states..“ they should charge more for it”. Yet, the table under consideration is priced at a measly $302k! Yes folks, more than a quarter of a million dollars! Yet we are being lead to believe that this product is maybe underpriced? 
Interesting attitudes prevailing in high end audio reviewing these days…

Perhaps it is under priced, as maybe it could sell for millions of dollars…to the right audiophile consumers? The Absolute sound reviewer, and lately most audio reviewers, seem to think that any price asked is fine, so long as the piece basically delivers the goods. Are they correct?

daveyf

dayglow

Diminishing returns is a marketing/sales pitch created by the audio industry to keep budget conscious Audiophiles content ...

That is simply not true. The law of diminishing returns is a well known economic principle, also known as the law of diminishing marginal returns.

I do agree with @ghdprentice that it's really not part of the equation for those into high end audio. We're already well into that curve because "reward function is not linear at all."

Can we imagine the US Government funding any kind of consumer audio product development?  What I find interesting about this happening in the UK is the fact that their government is subsidizing product development for something only elites can afford.  They have been dumbing down the proms and other cultural programs that are deemed insuffiently popular, yet they fund this

Thx cleeds for taking interest in my post. I will never comment on political, economic, social or religious(etc). theories on an Audio site. It all started with Stereo Review and Audio magazine that all amplifiers that measure the same sound the same. Basically the only difference is parts quality and cosmetics in higher priced amps which unfortunately many still believe. Then in the 1980’s (AHC) Tony Cordesman claimed Adcom a real "Giant Killer" As a naive 19 year old I fell victim with a 545 stack that had a treble similar to peanut brittle, within 6 months traded that junk in for an Amber Series 70 and FF 17 preamp kept the tuner. Currently we have a plethora of budget pushing Youtubers claiming true HEA sound from palm sized amps, rebadged Chi-Fi and DIY speaker kits. 

@mahler123 

I don’t think Wilson-Benesche got government funding for development of the extremely expensive turntable. It helped them get their business off the ground when they were starting out with more modest products. 

@ghdprentice 

Diminishing returns can’t possibly apply in this context, anyway.

Sound quality is by definition qualitative not quantitative. It is meaningless to say that one product sounds twice as good as another or for that matter any numerical factor of goodness, whatever that is, better. 

The Wilson Benesche costs ten times more than say a Klimax LP12 or whatever. But no one can authoritatively say it is or isn’t ten times better sounding.