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Baffled by Pricing Strategy

Over the course of the last two years, I’ve been on here and AudioMart roughly daily.  Like most of us, I always have some items on my Watchlist but I’m especially active looking at the gear in my price point right now.  One oddity that I can’t wrap my head around: Person posts their used gear, it doesn’t sell for months even after lowering the price, and their strategy is to raise the price?!?? People certainly have the right to ask for whatever they want but each time I see this I think to myself “yup, that’ll get it sold…”. From what i can tell, it’s not been in response to manufacturer’s price changes, product scarcity etc…. and it’s not like the community hasn’t seen the previous, lower price.  What’s the logic here?

128x128brewerslaw
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tattooedtrackman
883 posts
 

Maybe they really don’t care if it sells or not. And if they can get the higher price they will sell it. 

testpilot
896 posts
 

Unfortunately, buyers are constantly low balling sellers, therefore, in some instance, a seller will inflate their price to help offset the low ball offer. It’s just a stupid game.  

p05129
483 posts
 

Depends. 2 years ago I almost doubled the price of my used cars and boat (compared to what the used prices should have been before 2020) and people paid the new increase in price. Have you seen the price of new boats since 2020? I got more for my cars after 1 year of use than I paid for them new. Same for the boat. 

jonwolfpell
347 posts
 

It could be a silly convoluted version of the oldest sales trick in the books . The price is X but today, before a substantial price increase coming, you can have it for .7 X for someone who may be a new potential buyer & just started looking.. 

 

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curiousjim
4,245 posts
 

There’s A Sucker Born Every Minute.

P.T. Barnum.

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