@gdaddy1
+1 I have used your automotive manufacturing analogy many times to debunk the need for a Speaker to cost $100K+ (or $50K for that matter!!). Speakers just aren’t that complex and science on good sound is pretty much decided outside of driver technology and exotic cabinet materials. None of which cost anywhere near as much to design and manufacture as an automobile, even a crappy car!
To the OP’s question, do a deep dive into either the 2 way or the 3 way and see how the thing is built. What separates a good speaker from a great speaker is the driver technology (think ScanSpeak, SB Acoustics Satori, Purifi), and cabinet construction. Cabinet bracing is SOOOO important and the brands that cheap out on it are putting one over on you (Klipsch, Tekton, Zu Audio, etc.). People like to talk down about B&W and Wilson because the voicing is a little hot, but their cabinet technology and drives are top notch! If the 2 way has better drivers and cabinet than the 3 way, it has a strong chance of sounding better.