Who says studio monitors are "cold and analytical"?

@soix 

But, if as you maintain studio monitors are designed to be flat and don’t sound good then B&W speakers must be bad studio monitors.  Same with ATC, PMC, etc.  Can’t have your argument both ways.

Im not having it both ways. Youre just misinterpreting me. The term studio monitor is just marketing speak. As I stated earlier there is no such thing as a studio monitor. All speakers are made in the same way using the same parts. The only difference is the way they are tuned. That is one big reason some speakers sound the way they do. Now what I am saying is most of these speakers that are labelled as studio monitors, are in fact tuned excessively flat. As we all know this is WRONG. Some speaker companies like ATC or PMC dont fit the mould because they have a foot in both camps. One in the audiophile market and the other in the Pro audio market. So THEY are the ones having it both ways not me. 

I had the pleasure of meeting/speaking at length with one of ATC’s top engineers and nowhere in that conversation did he say their speakers were rubbish for enjoyment,

That is because 1) they have a foot in both camps and 2) No company would criticize their own products would they?

If you want a less biased opinion you would need to see posts like this from audiosciencereview. Here is one post about those horrendous ATC speakers:

I’ve seen measurements for four ATC models, ranging from cheap to expensive. All measured poorly.

1 fail out of 1 might be bad luck. 2 of 2 I’d call an indication. 4 messes out of 4 suggests failings of a more systematic nature, IMO.
Finally (and I don’t expect you to place any stock in this last point, obviously) I’ve heard the SCM2000ASL in an excellent room and was unimpressed (although admittedly it‘a the only speaker I’ve heard in that particular studio)

Taken from here: 

So in conclusion he found that the ATC not only measured poorly despite being so called studio monitors but also sounded horrific. I can also attest to that too. I have heard ATC and not been impressed. They are WRONG. Just trust me.

The Master has spoken.

Ah, ASR reviews....the plot sickens.

Well there are a lot of different  speakers made and only a few of them are worth owning. I don't find pmc,b&w or atc  ones that I want to own. 

@lonemountain

studio monitors tend to sound accurate and analytical to most people. one of their design goals is to allow studio engineers to hear any flaws in the recording. some people like them for home use too. me personally i can take them in small doses but only with the right recordings, meaning well mastered and clean.  

home audio "audiophile" speakers are voiced to be pleasing to the listener and to avoid listening fatigue.

one way this is accomplished is by voicing to a sloped curve where the low frequencies begin at a certain output and then frequencies are gradually tapered downward by some degree, example 2db per octave, so that the response is flat, just tilted downward.

this is not done with distortion- it is done by tapering the response in the crossover design so that the output is a gradual slope. most people find some degree of elevated bass and slightly rolled of treble to be pleasing.

conversely a ruler flat and level response is found by most to be analytical.

According to discussions Ive read, Pro audio users do not want their speakers to sound good. If they sound good they are regarded as colored. They want their speakers to be accurate. As a result of this market need, the studio monitor industry was created in order to satisfy these needs. So these studio monitors are not designed by audiophiles or music lovers. They are done by engineers who have no understanding of music. They rely on measurements to guide their design along with user feedback, But since the studio pros themselves are not audiophiles, it is a case of the blind leading the blind. 

If you are a music lover, stay well away of these horrid and stupid studio monitors. Just get yourself a good speaker. Have it tuned and start enjoying your music.