What makes speaker's sound big?


Does a speaker need to have many drivers or a large driver area to sound big and fill the room?
I am asking this question because I have a pair of tekton design double impact and would like to replace them with smaller speakers and a pair of subwoofer's to better integrate the bass into my room.
I just borrowed a set of B&W 702S. The are good but the just don't make that floor to ceiling sound that I like.
Maybe I have already answered my own question (: But again I have not heard all the speakers out there.
My room measure 15x19' and the ceiling goes from 7.5 to 12.8'

martin-andersen
I also have a single driver LII Audio Fast 8

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I have this  fast8 arriving in 2 weeks, I just surveyed several LII 10's and 8's on YT vids, ,,seems a  tad warm in the critical mids,,But we'll see after i build the cabinets, Will uploada  YT vid,
Now to answer the OP, 
The answer he is looking for is
~~Sensitivity~~~
The Thors with 87db sound like a wet blanket
's been thrown over the speaker, LITERALLY!!!!
Vs a  relatively high sens at 91db FR Diatone 6.5 wide band. 
The Diatone 91db sounds bigger vs the MTM Thors, 
Go figure, db sens is everything in a  speaker, 
Lower the db more ouny sounding speaker, higher the db la mas grande the image. 
Its that simple.
This thread keeps going...So here's another thought, not specific to the speakers the OP mentions. 

(Again, the real answer is undistorted, real full range loudspeakers/subs. Size does not matter, but actually achieving the above sentence IS certainly easier with physically larger speakers. At least at lower cost.)

However, nobody SHOULD want big sounding speakers. I'll even go further. No one should want speakers to CREATE scale and sound big. A speaker reproducing stereo (almost by definition) should simply disappear!

Yes, room reflections, speaker style, on and on are important, but none exclusively provide or control auditory image-size and scale. 

Let's back up. What is the recording? A piccolo solo? A floor to ceiling piccolo would be undesirable, even comical. A bumble bee buzzing around? Small, precise image flying around.

Two of the DIRECT causes of image-size and scale are 1) Volume and 2) the Recording itself. 

If your speakers are making, "small things" big, you have a problem. Wiring a driver out-of phase and increasing the level (to that driver) could create an artificially huge image. Phil Specter's Wall of sound and many, many recording use the concept to successfully creat big, enveloping sound. Echo, reverb, phase are the tools engineers use daily to give your music scale! So the bottom line is: image size should be proportional to the recording. Your volume knob is your one real control--the louder, the larger things should sound. Magical recordings do it all: huge performance space, big scale, precise imaging, dynamic--the engineer gives you the majestic illusion of large sound. Thank him or her. Now go play with your knob. 

Two of the DIRECT causes of image-size and scale are 1) Volume and 2) the Recording itself.
You forgot the most important one...

The only one that matter and which is under your control save the volume control trivial remark:

Controls of " timing" of early and late " reflected" wavefronts, and controls of the speakers characteristics by driving them through the pressure zones of your room with the addition of new pressure zones : Hemholtz resonators ORIENTED grid...

 There is more than trivial  volume control  here...

 And for sure if the recording engineer of the live event was a bad one, you will not replace the cd quality  with acoustic... But this is trivial...