@thewolfaudio -- Joe, it was indeed a pleasure talking to you. I think the key point that resonated with me the most is the upgrade path that your platform provides. Many of us don't want to invest huge sums in streamers upfront, but want to 'feel' our way through this journey.
Secondly, with US-based companies now offering great audio products at almost the same price point as China and other countries, it doesn't make sense to buy from abroad. Of course, this only applies to US-based consumers, not intended to offend folks from other countries by any means. Not only are you getting superior parts, craftsmanship, but in case of smaller companies, often direct access to the people who build and design your unit.
Having said that, I do wish that you look at improving a couple of things. First, I feel that your website can be a little confusing. With the plethora of accessories and options, it is hard to figure out what is really needed and what's a nice to have. Perhaps, you can create 'packaged' offerings based on customer profiles. For example, people like myself who are invested in Roon but have no need for CD ripping or massive storage. Sort of like pre-defined packages. Second, maybe think about creating a streamer-only version to compete with the likes of Sonore or Lumin U1.
I appreciate your time yesterday, and Wolf Audio is definitely one of the top contenders in my list.