My experiences had, off any audio device is that it is at its best when it does not make its presence too known.
A audio device can make its presence known in a way that is for myself and my unique preferences for hearing sound, that is too overwhelming. This is not limited to one end of the Frequency Spectrum.
When learning about Transparency and hearing systems that are only describable as being Transparent, my own reaction to the experience after a short period of time was the sound was becoming unpleasant.
The same can be said for hearing systems with an overwhelming, very loose Bass Note. For myself the Bass Hanging around for extended periods, becomes a very noticeable distraction.
In a nutshell, I like a Colour to be detectable in music I Listen to through audio equipment. How much colour has been the learning curve for many years, and in fairness will most probably be the ongoing endeavour for the rest of my time with a reasonable listening capability. Honing the Colour and Fine Tuning the Distortions produced will be the endless task. For the meantime I remain very contented, but do have a few items of interest on a shortlist.
As for the statement " rim drive adds “drive” to the music ". As a long term user of Idler Drive TT's and a SME IV Tonearm. I can easily describe the "Drive" referred to as a Colouration that is detectable. My experiences of the ID TT when mounted in certain plinth designs, in my assessment, struggles to get out of the way and has the potential to become quite noticeable to the point of being fatiguing after a period of listening.
Today I own a ID TT for nostalgia reasons and only really use the fully operational retained one mainly for demo's, to introduce others to Idler Drive TT's.
Usually when my ID TT is offered as a demo' along side other TT's, there is positive responses from others. Typically those who are New to the ID TT, do like the price the ID TT can be bought for, but the ID TT, is not usually a TT to convince an individual who I have witnessed experience one in use make a Beeline for.
Individuals who are much more familiar with the ID TT, and hear it used in comparisons are quick to share, how the ID TT, is masking info, that is being presented by other Drive TT's in use.
Note: Demo's being referred to are not using the same support structure - same tonearm - same cartridge on all TT's being used.