How cam Morrow Audio keep offering 45%-65% discounts for trade-ups?

Not only that I get weekly emails about sales. Lately titled "Christmas in July".

I’ve done the trade-up a few times, but I’ve got to say, I can’t fathom how they can profit with discounts as huge as those.

Are they selling off used stuff as new?

Another thing, has anyone dissected a cable to see what's in it?

mpathic807-25-2023 3:40am

roxy54 Details Discussions Posts This discussion Message User 8,109 posts 07-28-2023 at 01:04pm Copy Comment URL Report Comment Edit Delete @wolf_garcia I’m no kind of expert, but as far as I’m concerned that is stranded wire.
roxy54 Details Discussions Posts This discussion Message User 8,109 posts 07-26-2023 at 02:21pm Copy Comment URL Report Comment Edit Delete @audioman58 You make a good point. So many of these so-called "premium brands of cables and speakers are using these beautiful jewelry-like RCA's and binding posts which are heavy brass instead of low mass copper. It looks so pretty but it's not built for good sound.
roxy54 Details Discussions Posts This discussion Message User 8,109 posts 07-25-2023 at 02:26pm Copy Comment URL Report Comment Edit Delete You say that you have done several trade-ups. Have you noticed improved performance each time?