Usually in an amp that was functioning the main reason is a loss of bias, which is to say a loss of control Voltage on the control grid of the tube. A typical large pentode for example might have a bias Voltage on the grid that is -40 Volts or so with respect to the cathode of that tube. If the grid resistor opened up, or the contact of the tube or the tube socket failed, the control Voltage would be absent and so the tube would conduct as hard as it could- hence red-plating. IOW this is a loss of bias.
Thank you for the continuing education you are providing, @atmasphere .
The lucky bit is tubes are pretty forgiving about this. If you detect a tube is red plating and shut things down quickly enough, the tube may well survive undamaged, assuming it wasn't the problem in the first place.
I think I got from the OP that his issue was fixed by replacing the tube, and the system sounds good again. Meaning that it was a tube failure, which I would think would be preferable to issue with bias due to something happening with the gear. Earlier I referred to a pair of ARCs I used to own that sounded great, but were unreliable. Often enough that it was not a blue-moon even, on start up one or the other would blow a grid resistor and that tube (it used 6550s) would take on a strange glow. To be on the safe side, I always swapped out the pair (or sometimes the whole quad) of tubes. I am assuming that these failures were due to the component and not the tube, although the component malfeasance was bringing down a tube when it occurred?