Standard mark-up in the industry is 40-50%. There's lots of overhead in 'bricks and mortor' stores and audiophiles are very cautious with there purchases. A lot of people have gone into the retail side because they love being a part of the high-end scene. Business failure rate is incredibly high. It's hard to believe that anyone would pay retail these days, unless it's for a lower price tweek of some kind. I suppose that some established dealers will survive the recession, but sadly most will find this to be the 'last straw'. Inventory 'fire sale' will probably then be made available on a site such as AudioGon.
