Like anything, there are pros and cons. You can definitely get better quality parts for the money with a kit, and the designs themselves are excellent. You completely skip the retail markup, which is a big chunk of the total money you spend on brand name speakers through a dealer. There’s also a huge opportunity to learn the skills involved with building a speaker, plus you can customize them. Many of the kits are available with flat pack enclosures that you just have to assemble.
The downsides are that kits are more difficult to hear in person, and resale is likely more difficult with a kit.