I will not be selling. I recall having the same concerns when they were bought by the private equity firm that just sold them. None of those concerns became reality. Other than some questionable branding of “wearables” the article is all about reaching customers in the luxury brand segment. Not sure how you reach those buyers by diluting the brand you acquired to get you through the door. McIntosh sales are up year over year and the article sites a 12% growth in luxury brand sales. While I understand the concerns it doesn’t read that way to me. Even if it all falls apart, I will enjoy my pre sh*t show integrated and lament the passing of a once great brand.
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- 112 posts total
- 112 posts total