Any Advice for those Listening to Youtube Reviewers?


I’d like to recognize that it takes a great set of self promotional skills to become successful in the Youtube world. That said most of the audio reviewers I’ve seen don’t have the experience to review, or the kind of space that would really allow gear to shine.

Most of them start of with K-Mart like gear, did their formula and got popular, and jumped far up the audio food chain. Of course everything they review is going to be great compared to the Service Merchandise system they sold last year.

Just throwing it out there that people should be careful listening to these guys that are mostly working for the views/money (not that some aren’t passionate).

Anyone else seeing this?

bjesien

Showing 1 response by hilde45

It seems like the OP is posing a question with the title of the thread:

"Any Advice for those Listening to Youtube Reviewers?"

The advice I'd offer would include the following:

1. Find credible sources prior to watching influencers. The Complete Guide to High-End Audio by Harley -- even an earlier edition -- is a good start.

2. Try to determine the reviewer's credentials somehow. Biography, other publications, etc. are a good way. One popular YouTube influencer has made a lot of money claiming to talk to dead people. That's a red flag.

3. Does the reviewer like everything? If so, they are not critical and are probably being remunerated for being non-critical.

4. How long has their channel existed and do they answer criticism? Audioholics and PS Audio respond to dialog.