Another Major Audio Company Sold


German audio specialist Beyerdynamic has been acquired by Chinese manufacturer Cosonic, marking the beginning of a new chapter for the brand.

Cosinic is an OEM manufacturer for  several audio companies. 
Amount for the deal was 122 Million Euros. 

jfrmusic

I own some Beyerdynamic headphones, they are very good. I hope this is a good for Beyerdynamic. The unique characteristic of their headphones is warm natural presentation. 

While a generalization, I worked for company that was acquired by a Chinese company... and let me put this diplomatically... their style of management was very different than the American or Japanese management style... which is even more different than the European.

I have an also personally been in charge of integrating companies that the company I worked for purchased. The most critical success factor is similarity of culture. Hmmm, I’m not painting a good picture here... better buy now. 

Interesting. The shuffling and re-shuffling of audio companies. Even a well respected brand like Audio Research has not avoided this trend.

Fortunately Audio Research landed on its feet in a much better place. Yes, it has happened to a lot of high end audio companies. They are not enormously profitable, or large companies, so are easily buffeted by economics and management. Like small sailboats... not a lot of momentum and easily flounders in coming about or flattened in a jibe.

Very sorry to hear this. I’ve owned their headphones and IEMs which I thought were pretty good. Hopefully that will remain, but once these companies sell change is inevitable.