@macg19 you are correct, the key of USP cable performance is ensure no bit errors. Fundamental frequencies in USB transmission are x480MHz, which is beyond of any sound system BW, but high freq. could affect bad-shielding analog cable signal next to it. Wondering if recommended USB cable replacement passed USB standard required mandatory tests.
esthetics, look, and feel, still does play a role in high-end audio device consumer market.