You tube hifi influencers. Love them or hate them?

Not sure if I posted this in the right place but here goes. I've been an audiophile for over 50 years. Way back in the day, brick and mortar stores allowed for extensive auditioning and experienced reviewers  from the few established audio magazines gave fairly honest reviews of equipment. Now there is an army of tube influencers and online reviewers with varying degrees of experience/bias praising  their flavour of the month components that dominate the scene. What's a new audiophile to do? I trust the opinions of members of various forums more so than any of these influencers except for perhaps "The Audiophiliac", Guttenberg. How do you feel?