They should charge more for it…


The Absolute Sound magazine just elected the new Wilson Benesch GMT one turntable as their turntable of the year…and awarded it as such.

In the mini review of the table, the author writes, you know something is up when a competitor states..“ they should charge more for it”. Yet, the table under consideration is priced at a measly $302k! Yes folks, more than a quarter of a million dollars! Yet we are being lead to believe that this product is maybe underpriced? 
Interesting attitudes prevailing in high end audio reviewing these days…

Perhaps it is under priced, as maybe it could sell for millions of dollars…to the right audiophile consumers? The Absolute sound reviewer, and lately most audio reviewers, seem to think that any price asked is fine, so long as the piece basically delivers the goods. Are they correct?

daveyf

Showing 1 response by llg98ljk

There is the concept of diminishing returns. Improvement at the high end becomes exponentially more expensive. To most mere mortals, the ability to discern improvement lays far below the mega dollar prices that much of the uber high end pieces proport to offer. 

Is a $250K turntable 10 times as good as a 25K table? Not by a long shot (IMHO) I don't play in that league so a moot point. I guess if you have Bezos or Musk money, go for all the gusto or bragging rights.