PS audio new 25K dac and the psychological effect of owning a company's best.


I was purchasing some hi-res files from NativeDSD today and found mention of PS Audio’s Obsidian Ted Smith Signature Dac ($25K) in their compatibility excel table scheduled to be released in 2021. I am the owner of their Direct stream DAC and DSD memory player and I immediately thought that I would never spend 25K on a DAC. I also thought that now I can have their best so why to stay with the brand. This might be my personal bias but I was wondering if this has an effect on anyone else. Is owning the top-of-line of any brand important to you and would you leave a brand if you were priced out of the market?
rufusluna

Showing 1 response by millercarbon

Relevant to the OP: No, doesn't matter one bit.

I was all set and ready to place an order for Tekton's best Ulfberht when just before ordering talked to the one with the most experience, having had both Ulf and Moab in his own system. He said save your money, so I did and ordered Moab. 

Then couple months ago I was all set to buy a Raven Reflection. On the hunt for a year, real excited. Talked to Dave and James, Blackhawk is very good. So now I have the Blackhawk.

Then just a few weeks ago ordered Origin Live Sovereign MkIV and Enterprise MkIV. Mark Baker asked about going 12". Which by all accounts is better. But only marginally, while the cost increase is not marginal at all.

So I don't just talk the talk, I walk the walk. Here's why.

The price bump from Moab to barely better Ulf is more than $5k. For less than $5k I got Townshend Podiums and a full blown major league crossover upgrade. These together transformed this already excellent speaker to freaking world class level have to hear em to believe it.

The more than $10k price bump from Blackhawk to Reflection got me a world class turntable and arm.  

These are just my examples. For sure there are others. My opinion, I love that there are guys so obsessed with their BSD bragging rights they flip these things. They drive the market and keep stuff available for those of us clever enough to know it is called a sound SYSTEM for a reason.