I don't think it's sour grapes or anything, it's just sales. I own some Classe equipment, and when I visit a store that doesn't carry the Classe line, they are sure to tell me what junk it is. MIT was one of the first underground cables (not Monster) to make it big in the late 80's and early 90's. Many resented them, and rebelled when they became successful, because the anti-establishment had become the establishment. I've heard MIT sound wonderful in certain systems, I've even tried them in my system, without much luck. I prefer Tara Labs cables myself. To each their own.