Measurement is "Important". Really. Yes, REEEEALY. Only.... I Don't know HOW?????

Measurements as a starting point when developing audio gear.  Ears for fine tuning and for listening to music.  

without measurements you can't build anything at all 

the old rule is sayin: ||measure dozen times before cutting once||

only those measurements posted for purpose of advertising aren't that of importance, but the ones used to build the piece of equipment are extremely important.

@czarivey I agree. Context.