Is it possible for a high end manufacturer to overprice their goods?


Having just read the interesting and hyperbole laden review by RH of the new Rockport Orion speakers in the latest issue of The Absolute Sound, one thing struck me..

is it possible in the high end for a manufacturer to overprice their product ( doesn’t have to be a speaker, but this example comes to mind)? I ask this, as the Orion is priced at $133k! Yes,a price that would probably make 99% of hobbyists squirm. Yet, the speaker now joins a number of competitors that are in the $100k realm. 
To that, this particular speaker stands just 50.3” tall and is just 14.3” wide…with one 13” woofer, one 7” midrange and a 1.25” beryllium dome ( which these days is nothing special at all…and could potentially lead to the nasties of beryllium bite).

The question is…given this speakers design and parts, which may or may not be SOTA, is it possible that this is just another overpriced product that will not sell, or is it like others, correctly priced for its target market? Thoughts…

128x128daveyf

Showing 4 responses by czarivey

@thyname If an education has zero meaning to you, then You're just another proof of what I've mentioned earlier

that’s the industry where the largest profits made, what are you talking about?? Drug cartels can only dream about such levels of profit!!!

the reason of largest profits is the advertisement and diminished IQ level of consumer falling onto these advertisements. Manufacturers see that and price their stuff accordingly. One of the ways to alleviate that is stop posting foolish posts here about bag of rocks making differences or praises on $20k internet wire as Audiogon is being somewhat an "execution ground"

What we really need is more honesty and this sometimes comes in short supply, at least it has done in my fairly long experience.

That cannot happen if honesty cannot be checked. You go to the HIGHLY RATED automotive shop and get RIPPED simply for the reason you know nothing about vehicles. Same thing happens with same kind of "honesty" in audio industry. Many of you, as noted MANY times don’t know about that and try to argue.

How do you check honesty? You will need education. Education is set of useful information that had been established by the GROUP of people within the time that is given to a student or anyone desiring to acquire such information.

Education on basic physics, electronics and electro-magnetics can literally OPEN EYES of those surfing here and asking questions why indeed Audio Industry profits are nearly as good or BETTER as drug cartel.

@thyname

Now I’ll explain the reason why the profits are nearly same:

In case of cartels they take raw supply and bring it to the powder initially with cost of around $100 per kilo and when it gets to consumer it's $100 per gram (hypothetically)

In case of for example Nordost Odin speaker cable, it starts from somwhere $1 per few meters...

@thyname,

I do have a lot more skills than you and you’ve just realized that while you really can do just absolutely nothing with your unsupported arguments. What else should I do or say??

Everything else is pretty much OK here (and counting).