Feedback/Ideas for New Magazine?


Hi Guys,

In perusing the forums here at A-gon it is very apparent to me that many of you do not trust commercial magazines and reviewers. Obviously, with any magazine the derives its income mainly from commercial advertising, questions always arise regarding reviewer bias and the mag's political slant. I constantly see the question, "Why are there no negative reviews?"

Having been a reviewer for 4 magazines, I know the insider's perspective of why there are very few negative reviews published. In life, it is true that you get what you pay for, and since many of the e-zines are free and the print mags are very inexpensive because they pack in lots of advertising dollars to cover their costs, this maxim holds true.

More and more lately, I've been leaning toward starting my own audio magazine, which would allow me the freedom to be unusually candid and truthful about the topics and review gear the magazine covers.

My question, is: "Would you be willing support a magazine that is mainly funded by subscriptions if you had to pay a minimal yearly fee for it?" Please be honest, because as much as I'd love to start a venture like this, there's no point in doing it if there won't be a market for it. I'm speaking of an online publication to begin with; print would come much later, if at all.

Let me know what you think, and feel free to e-mail me privately if you prefer.

Thank You!
plato

Showing 1 response by aball

I was reading just today in The Audio Critic about how it was stopping some of its columns and was thinking about stopping altogether in the not-so-distant future. I basically never come across anything said about this magazine which I personally feel is quite good. Their candid approach apparently isn't all that financially worthy. There could be internal problems exacerbating the issue too but at any rate, it looks like they are a sinking ship. I will miss them. Perhaps you can take their place...? If you make it, I would be interested for sure. I don't spend my time criticising what reviewers do and say (like many I see on this website) so I would enjoy hearing your [mag's] opinions and would subscribe. I already subscribe to two of them and a third would be fine with me. I would only suggest that the price bracket be raised to about $4k or so to make the selection pool more interesting/varied and that you hire people who have heard A LOT of different gear so that their field of perception is large. Good luck - Arthur