Dealer Bias: Do They Really Add Value?


Many posts refer questions to a "dealer you trust", "get advice from a qualified dealer" etc. Maybe I have lived in big cities for too long, but these posts strike me as very naive or possibly written by local dealers masquerading as members on this board. Do you really think that dealers aren't biased, often ill informed or motivated primarily by profit? I dont' want to take away from the sincere people and genuine enthusiasts in the business, but I can't even count the number of times a "reputable high end dealer" has suddenly decided that Levinson is actually better than Krell, or Burmester blows Audio Research away, or we started having problems with Martin Logan, Audio Research etc. only months after they were touting the very same brands as the best thing in the history of the universe. Brands of equipment that work well together are often not sold by the same dealer, or even in the same state. I don't know but it seems that hotly competing lines are rarely represented by the same dealer. I agree that we should reward and give business to dealers who genuinely provide an excellent service, build long term relationships, give good advice and really go the extra mile, but all too often dealers seem to whine about , a shrinking market, customers who don't appreciate their service and value added etc when they need to look in the mirror and ask how much value they really add. I go OUT OF MY WAY to give business to people who try to get to know me and really take care of me, but when I perceive a mediocre, biased, commodity service, I am more than happy to get my advice from all of you and shop for my electrostatics, exotic cables and monoblocks on the internet at the lowest possible price.
cwlondon
I just think back to the pre internet days when I had to rent a Mercedes and a $1000 suit if I wanted to get in the high-end room. What kind of value is that? The only way they'll get me back is if they pick me up at my house in a Mercedes.
The condescending attitude mentioned by Cyberman is a classic example of the kind of unsophisticated, low life scummy "service" delivered by most audio stores, in my experience. Further to my rant, it also seems that even when they do carry a certain manufacturer, they don't have certain models a) in stock b) on demo or c) "set up properly". And even when they do, they want to take off Miles Davis or Beethoven and play Mannheim Steamroller's Fresh Aire 17. That's why only their customers drive Mercedes. (To be fair, Cornfedboy, your dealer sounds like a rare find, and I hope he is happy and prosperous. But I still bet he doesn't carry Levinson AND Audio Research or Martin Logans AND Magneplanars etc.)
I admit that I have been lucky to find a good dealer and have seen the type of sevice that you talk about many times in other stores. I am curious that if you dont use dealers how do you pick equipment? I am not critisizing at all and think that maybe you know something I dont.

I feel the only way to pick a piece of equipment is hear it in your system. I go to a lot of stores hearing what I want then I try the top couple in my own home. Do you listen to dealers then buy on the net? Do you just buy based on other peoples opinions with out hearing it? If so dont you loose money in the long run by having to sell pieces that you dont like? Or end up with pieces that are inferior to others in the same price range?

I reiterate I am very curious and not attacking anyones methods. If you dont use dealers how do you pick the best piece for your system?
My main complaint about the local dealer's is they are salesmen and not audiophiles. They have NO clue what sounds better or how to make it sound better but they do know what makes them more money, that is why I was told that some $1600/pair B&W speakers sound better then my avalon acoustic's when I was looking for an amp, does that make any sense? It does not to me.
P.S I hope none of you ever have to deal with this dealer because they are boneheads.
Now you may think I am completely insane, but after so many years of experimenting with components, understanding reviewers' and dealers' preferences and biases and hopefully knowing a little something about the manufacturers' histories, I feel I can pretty accurately GUESS how a component will sound in my system after reading reviews, talking to people and doing a little homework. With no demonstration whatsoever, I have purchased, Apogees, Martin Logans, Aragon, Jadis, Audio Research and Levinson and felt that I have combined components pretty well and never made a big mistake. Of course, it helps to hear a pair of speakers at a dealer, but given the inevitable and major differences in room acoustics, associated components, accessories etc. trying to purchase wisely from any single dealer still seems like a crap shoot to me. Still wondering: Do They Really Add Value?