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Cognitive Dissonance Theory – What Do You Think?

When reading Audiogon forum posts I am sometimes reminded of the theory of cognitive dissonance developed by social psychologist Leon Festinger back in the 1950s. The theory, which has since become well established as a central tenet of social psychology, deals with cognition (i.e., thoughts, beliefs) and behavior. One proposition implicit in Festinger’s theory is that we don’t always behave based on what we believe; rather, what we believe may be the result of how we have already behaved.

If you are not familiar with the theory of cognitive dissonance, a Google search on “Leon Festinger” and “cognitive dissonance” may prove enlightening. Here are a couple links that do a pretty good job of briefly explaining the theory.

http://www.simplypsychology.org/cognitive-dissonance.html
http://inspiringscience.net/2012/01/27/cognitive-dissonance/

In the second link, I particularly like the example of cognitive dissonance taken from Benjamin Franklin’s autobiography.

So what do you think? Might we, as audiophiles, be at the mercy of cognitive dissonance?
gz3827
schubert
7,386 posts
 
Nonoise, I'd say they can and USUALLY do, there are people who have learned to live with dissonance .
In my experience they are usually profoundly religious people, not that I propose that as an iron-clad rule.

Pope Francis is an example.
tgrisham
1,291 posts
 
Does this explain the preference for expensive cables?
davegrif
1 posts
 
Djcxxx, well put - it's a battle

Experience: "I own tube equipment". (Therefore I find prefer it to solid state.)
Monetary Investment: I paid $5,000 for these solid silver speaker wires (therefore they are 10 times more transparent then $500 solid silver speaker wires)
Self Validation: "I noticed an immediate improvement" (in whatever I bought, did, changed, etc.)
Group Dynamics: Everyone on the Owners website agrees with me that this a great gear!
nonoise's avatar
nonoise
10,823 posts
 
Schubert, yes, there are many out there who manage just fine while still holding strong dissonant views. Pope Francis is a great example and come to think of it, Jimmy Carter is one as well. He considers himself Evangelical yet never fully imposed it on this country. He believed in the separation of Church and State.

There are people at my place of work who are literally 'out there' when it comes to politics yet manage to hold things down and share a multitude of viewpoints with me. I still scratch my head over that one.

All the best,
Nonoise
dover
2,243 posts
 
One proposition implicit in Festinger’s theory is that we don’t always behave based on what we believe; rather, what we believe may be the result of how we have already behaved.
This proposition seems to me a chicken or egg scenario.
In my view the most common behavioural explanation behind many posts on this forum are displacement theory, transference and denial.
In laymans terms - Johnny always got told what to do when he was a little boy by his father. Therefore when we give Johnny good advice, we remind him of his father. We become the father and the repressed impulses are redirected toward the poster. Denial and self delusion become the remedy of choice and the basis for an outstanding audio system - 'the best I've heard'.

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