How Much Do Aesthetics Factor Into Your Decisions?

HWY61:

What happened to the waffle iron, and where can I get one?

DeKay

To me Aesthetics make 60% of my buying decision

 since I believe cables don’t make any difference DACS make difference but it’s not day and night 

speakers make huge difference but good looking always come first 

the most ugliest speakers I know is WILSON ,TEKTON ,EMOTIVA and MCINTOSH SPEAKERS 😂😅😅☺️🤣

Maybe did so in the 70’s. Maybe once in the 80’s when needing WAF. Doesn’t occur to me now at all. I mostly listen with my eyes closed. 

If it sounds good enough, I'll like the looks guaranteed. 

How something looks comes into play in almost everything we humans do. People go to the car dealership and want to buy a particular vehicle because it looks good to them but they know little to nothing about it's fuel economy, reliability, or safeness. They'll buy a dog based on literally nothing but how it looks. A lot of audio components are quite literally audio jewelry (Dagostino stuff being one of the best examples) with prices to match but not sound quality.

Personally, I've been a function over form person for as long as I can remember but I think I'm definitely in the minority.