Concerning high end audio names in new cars


It made sense to me when high end audio manufactures started selling their brand names to the likes of BMW. I really had to look twice when I saw the Jeep Grand Wagoneer on a commercial with large blue MacIntosh meters on the dash! I went to the website just to make sure my eyes weren't deceiving me. It's just fluff of course. I've been in several vehicles with supposedly high end audio systems. I wasn't impressed  with any of them. I wonder what impact if any the Mac meters will have on the general public. I hope audiophiles steer clear of this model car as it could prove to be a distraction for sure. 

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The manufacturers that advertise  Bose (I'm talking to you, Mazda) crack me up. No doubt they're not going after the audiophile crowd. Too bad because Mazda makes great cars.

I wonder how many buyers elect the purchase of whatever option upgrade has the name audio system after A-B comparison to the model with the base system. Most seem like dressing for a multi-thousand dollar package that has more than the sound system, and the name just makes it seem more valuable. No more Blaupunkt or Clarion or Alpine, it has to be a premium home audio brand.

My newest of four SAAB convertibles was made in 2003.  All have factory radios and speakers (some have been replaced).  A single Synergistc Research HFT (on the windshield, below and  behind the rear view mirror) and occasional use of a Walker Talisman can improve the sound.  I'm just seeking something I consider "listenable," and a slight resemblance to what I enjoy at home.