Busted! Reviewer copies manufacturers sales page in review?


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robert1976

*L* ....and all this isn't really news, is it?

Imho, where does one think that FauxNeus? got it's format?

Say it often enough, and it seems to be true....kinda...may be....*soft snort*

On an related note, or a different aspect of what y'all chase this 'n that to appreciate....I just received the other day a copy of Sweetwaters' Fall '22 ProGear Select 'mini-catalog'.

When one has an expanded view of what goes on prior to hitting your stuff, the concept of a never-ending pursuit of perfection that reminds me of the ever-expanding universe.

You will never reach the edge because it's always out of reach..

*hmmm* A digital patchbay....how kewl.... ;)

Keep up the hunt. ;) J

The publication of damning reviews would increase the risk of litigation. I know there are ways of insulating from this but it's still an issue.

Magazines or any other source of keyboard opinion and self promoted SME are merely guidance and mostly data points

It's incumbent upon the consumer to trust but verify and convert to actual information upon which we use to make decisions

Lots of Kool-Aid out there and we all drink it, just be careful how much we allow it to influence our behavior

@asvjerry I like the keep up the hunt reference and couldn't agree more the edge will always be out of reach but in 5-10 years that edge is now main and we stand a chance to benefit

Enjoy the journey

Media containing so-called reviews are mostly motivated to make the reader want what they don't have, maybe not now but eventually.  Curiosity leads to purchase,  and the spending of money continues the cycle.

Marketing copy is the same.

Both rely on sales to fund new products to promote.  Without new products hifi media would be out of business.

With that in mind, who wants to read negative reviews? Who would buy that magazine?

I would not be surprised if some reviewers write marketing copy.

The publishers know who pays their bills, and my guess is that is largely not revenue for sales of the publication, but from advertising in it.

A truly independent publication would not be affordable to readers.

Being aware of editorial bias will regulate how seriously to take the content.

For me, I like to research rewiews understand differences between products.  I enjoy reviewers who make fair and honest comparisons, and that dont buy the products they just reviewed or advertise them.

Interesting, kind of like Big Pharma providing drug data to the FDA which then uses it for drug approval.