I did make the statement that Audioquest breaks cables. Seriously, who decides to mix sulfur with copper and think, "yeah, this is going to sound amazing." Especially when you don't see "Purple Copper" being used in any of their top tier products. For example, the difference between Suregrip 500 series and 1000 series, besides $80-$90? One uses "Purple Copper" (sulfur + copper) and the other uses "Red Copper" (or, just plain copper).
I am all for creating a diverse and affordable range of products, but not when it means using materials, that by their design, will dull the sound quality.
Look at many of Audioquest's competitors. How many of them boast about using high purity, high conductivity OFHC or some other rendition of "pure copper" throughout their entire product line? What does Audioquest use? Long Grain Copper, Perfect Surface Copper and Perfect Surface Copper Plus. Which translates into: Not-so-conductive copper, Not-so-conductive copper with a polished surface and pure high conductivity copper with a polished surface.
Again, I don't hate Audioquest, but I am disappointed in their current line up. In my opinion, they have sacrificed too much quality in order to mass produce for a more common market place. You can find Audioquest at Best Buy, Nebraska Furniture Mart and other common stores.
Why does this concern me? Because it offers more fodder for the "snake oil" argument. It's no wonder the nay-sayers pick on Audioquest, when they test their low to middle tier products and don't hear a drastic difference. (Notice that none of those nay-sayers test their $9000 speaker cables, interconnects or power cables.)
Anyway, I am happy to take the heat as I have not only invested in Audioquest for decades; they took thousands of my dollars and time, but have decades of experience with their product line.