What are the current useless terms in this "audio world"


Throughout the history of marketing of all kinds of consumer goods there have been many useless, hyperbole phrases and words used.  It seems on ebay, here, craigslist and others a current pet of Sellers is taking something to "the next level"....  which sounds like a great marketing term for an elevator maker.   
 


jusam
Just today I ran thru the 5-6 youtube reviewers I track. Only two I can believe and neither reside in the US. Not darkoe. 
I admit that I don’t know what “musical” is supposed to convey. Seems like it’s just a lexicalization for “I like the way the music sounds when played through this component.” But if it means something more specific, I'm open to correction. 
"a sense of air around the instruments" .  Evidently the brass or woodwind players are blowing too strongly?