2. misc-audio
  3. 135868-976

What's happened to the used high end market recently?? Sales are tough....:0(

The heading says it all!! What do you guys think is the reason that the sales in the used high end market have gone soft??
Prices too high? Economy too slow?? Stock market too volatile?? Something else??

Thoughts....
128x128daveyf
shadorne's avatar
Ag insider logo xs@2x
shadorne
7,467 posts
 
I think expert audiophiles are getting so much amazing sound quality from TC paste, aftermarket SR fuses, and Tekton speakers that all HEA components and speakers are totally obsolete...
craigl59
307 posts
 

The Magico founder Alon Wolf based his business model on the new A3 for a projection of selling 1000 sets; at $9800 that's close to 10 million and enough to cover his substantial equipment outlay. Of course he is following a certain marketing approach: build a clientele for the very top end then offer a more reasonable product to increase sales volume.

Will be interesting to see if the enthusiasm for the new design continues although the first run appears to be sold out.

Are there 1000 audiophiles out there with ten grand to spare? If so, then HEA may have some legs after all.

corvette01
99 posts
 
A local,well respected audio dealer told me a few years ago,that he had to switch his focus to home theater to survive.While he does still sell some high end 2 channel gear,home theater equipment pays the bills for him.Super guy and very knowledgeable,but most of the customers come in for receivers and projectors and things like that.Very few guys like him are left in my area.Someone that could help you with your next hi end purchase,and answer questions you may have about it!Magnolia took a lot of business away from another retailer that closed resently.That retailer told me that magnolia could sell similar stuff cheaper and offer financing.They just couldn’t compete anymore.That store was also full retail all the time!
Post removed 
daveyf's avatar
daveyf OP
2,836 posts
 
Interesting post craigl59. I think Alon may have hit on a winning strategy. Even if he sells half of that number, then we are looking at close to $5M in sales. OTOH, I'm certain that there are a lot of manufacturer's and dealers who would prefer to sell just one piece at $5M! They probably think, and maybe rightly so, that it is just as easy or even easier, to find that one guy who will fork over $5M, than to have to sell 500 pieces...never mind 1000!
More to discover