Smart marketing ploy to raise Sennheiser above the rest. It got people talking, right?
The same reason media covers a restaurant who offers a $10k ice cream (a diamond is buried at the bottom). Now the competition around the corner may have much better ice cream but why are people running pass the corner to take pictures of the 10 grand dessert?
At least two owners of high end gear brand confined to me that unless the highest price of their product line is not above a certain price point, their products won’t get noticed (by some buyers). Sad, but how true!
As for me, I am always trying to find a product that equals or excels products in a higher price range that matches my systems and budget and/or through tweaking.
The same reason media covers a restaurant who offers a $10k ice cream (a diamond is buried at the bottom). Now the competition around the corner may have much better ice cream but why are people running pass the corner to take pictures of the 10 grand dessert?
At least two owners of high end gear brand confined to me that unless the highest price of their product line is not above a certain price point, their products won’t get noticed (by some buyers). Sad, but how true!
As for me, I am always trying to find a product that equals or excels products in a higher price range that matches my systems and budget and/or through tweaking.