WILL THE NEW 60,000 AVALON ISIS BE THE BEST YET?

the best avalon? for 60k you could buy a set of 'reference' hales and the inventory of an entire record store.

for a fraction of the 60k you can channel henry kloss through john edwards to explain why spending 60k on any pair of speakers may not be a good idea. with the money left over by a pair of dunlavy sclV's, a split window vette, and a harley.....just a reasonable 2nd choice.

i can just picture the face on the dealer if someone returns a pair because they are unhappy....the restocking charge would be 6k.....intervention from real friends is in order......

the industry average in audio for the actual 'cost of goods' is 20% of the whsle cost, which is 40 to 60% of the msl price. in the automobile industry, even in the exotic end of the industry, the margins are much lower. mercedes would have to sell several 60k vehicles to make the same dollar amount as 60k speakers. Given any sinle figured limited production run, an educated guess would be that the actual 'cost of goods' on 60k loudspeakers would be close to 10%. to make more would also dilute the worth of each pair in the eye of the consumer unless selling more were a certainty. limiting the supply of anything to less than the demand is a very affective marketing tool in an already high margin business. if this sounds like the high end liquor,firearms , or even the model train business trade, it's because they are very similar.