What are your thoughts about moving up product line(s) within a Company?


It seems safe to say that moving from a company's $300 bookshelf speaker to its $3000 + bookshelf gets you improvements.  But do folks have examples or opinions on doing this within a company's product lines?  

This is certainly a topic open a discussion as opposed to answering question.

What do you know or think here?
jbhiller

Showing 1 response by tomic601

It depends....
for companies that keep relatively stable and defined key principles then yes a move up the line ( assuming you can drive them and or the room is OK acoustic wise in the case of speakers )

so for example Ayre, Vandersteen, ARC, Aesthetix, Basis....
the designers have a pretty strict set of design principles they believe STRONGLY in and as you move up the line it is generally scale and quality of execution - as was pointed out in the story of upgrading within the Vandersteen Line...