Thoughts wanted for new speaker design


I am working to introduce a new speaker at Capital Audiofest this year and have a few tentative designs but wanted to do a little market research and see what you guys would find most interesting. Since I don’t have $40K for focus groups, thought I would ask your guys POV.

I currently offer two stand mounts - one which is a fiberglass based composite (Nightshade) and the other is Carbon Fiber bases (Blackthorn).

you can see them here at:

www.verdantaudio.com

i am currently sold out but will be back in stock in about two weeks.  

i am looking to see what you guys would be most interested in:

1. a higher efficiency standmount - 92dB to 93dB but will be using compression drivers. Material could be MDF or Bamboo but most like Bamboo. Price ~$2500

2. A less expensive standmount made from bamboo or MDF that will be ~$2000. Likely be less than $2000 if it is MDF.

3. A Nightshade (fiberglass) Floorstander that would retail at $8-$10,000.

4. A floorstander that would look like 1 or 2 though I expect the efficiency of 1 will be closer to 100dB. Retail $3500 to $5000.

Unless you guys saw me at AXPONA or know someone who bought my first batch of speakers I know you haven’t heard my current stand-mounts. Just looking for a POV on what will be most interesting to you.

Thanks in advance.






128x128verdantaudio

Showing 3 responses by elliottbnewcombjr

You seem to have your current stand mount design and production well in place.

Something NEW for the show, which, assuming successful, will be added to the line.

In the context of a young speaker company moving up the chain of recognition/volume:

I vote for higher efficiency, same essential size as your current offerings, as production is in place. Small size keeps parts, finished product, shipping containers from requiring large storage spaces, that's the practical part.

More efficient, designed, added to the line, specifically to allow less powerful amps, both SS and to use with a buyer's existing or desired Tube equipment. Allowing a client to need/spend less on amp power leaves more money in their pocket to afford better speakers.

I would not advise chasing price as a means of success, rather continue your design, and look into methods of recognition beyond shows, word of mouth, private listening. 

Sold out sounds like success, but a large concern to anyone involved in the sales chain, I suggest never promising a production schedule that adds too much unneeded pressure to you or your organization. Beat your promises most often of course.
Oh yeah, be sure and have low power amps playing them when you demo them, the true way to reveal their efficiency beyond words.

Perhaps both a low powered SS amp, and a Tube preamp and tube amp. Maybe a modern integrated tube amp with remote volume and remote input switching, so people can bring their own source material and easily hear it.

If you can hook up with an amp maker, they could loan you their equipment, benefiting from their exposure via your speakers.
When I was just starting out as an Interior Designer of Corporate Offices, I came back from a client meeting, met with the furniture and furnishings department head, and said "the clients wants cheaper furniture".

Betty batted her eyes, and said "You mean less costly, we don't offer cheap furniture".

You neither buy, make or sell CHEAP stuff, I advise never using that word again.