Even Vandersteen supplies rather ordinary cable with his subs. I use Cable Solutions, as recommended by Almarg.
http://www.cs1.net/products/cable_solutions/O2X-Series_12awg_speaker_cables.htm#purchase
Without knowing what sub and pre you are using limits what can be recommended.
For me, using a powered subs, I use two runs from the amp-one for speakers, and one for the subs if I don't have a crossover. Since both speakers and sub share the same signal, integration should be easier.
Bob