Funny they claim its all balanced but the phono inputs aren't balanced. All phono cartridges are balanced sources.
One important reason to run balanced lines in high end audio is to avoid the colorations that are otherwise imposed by single-ended cables. If you've ever auditioned several cables and heard differences you know what I'm talking about. If you are running a phonograph, that is arguably the most important place to get the cabling right- anything the front end doesn't get right can't be corrected downstream no matter how good your amps and speakers are!
One important reason to run balanced lines in high end audio is to avoid the colorations that are otherwise imposed by single-ended cables. If you've ever auditioned several cables and heard differences you know what I'm talking about. If you are running a phonograph, that is arguably the most important place to get the cabling right- anything the front end doesn't get right can't be corrected downstream no matter how good your amps and speakers are!