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MQA....again.

Just received the below article in my Google links:

My

initial gut reaction was something along the lines of "oh for crying out loud, leave it alone, this isn’t needed". They state their mission is to rival Qobuz and Tidal.

I’m not sure there’s enough room in the marketplace, what with Qobuz, Tidal (post-MQA), Spotify, Amazon etc; but who knows. That's without  even getting into the whole MQA debacle

 

128x128painter24

Showing 2 responses by mahler123

mahler123
3,448 posts
 

Well, all the money is in steaming.  If Lensbrook is able to position MQA in a way to attract perhaps 10% of the business away from competitors, then perhaps it is worth it.  They paid very little to acquire MQA.

  Whether MQA has any merit is a different kettle of fish

mahler123
3,448 posts
 

I wonder about the economics here.  Lenbrook had gone all in on MQA in all of their streamers.  Have they perceived that this gave them a competitive advantage in the market place?  Or did they invest financially in MQA and now that they own it are trying to protect their investment?

  I personally didn’t perceive a consistent sonic advantage to MQA but that isn’t relevant here.  What upset many was their arrogance…we have found the real truth, and will share that with you if you let us have an exclusive headlock on every manufacturer…. And then there was the shameless shilling by the likes of Robert Harley and Steven Stone.  I would love to know if they had a financial stake in MQA

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