KEF's meta material gimmick?


Hi,

A thought just occured to me recently. Is KEF's Meta material just a genius marketing gimmick? I mean everyone and their grandmas reviewed the KEF LS50 Meta and they spent way too much time explaining the purpose of the meta material. I know white papers were published with conclusive results. KEF is beloved by the "measurements first" crowd so nobody bats an eye. The illustrations for the Meta material portray an intricate maze made of a some kind of gel. But isn't that just $1 piece of molded rubber? It's just a coaster relax. 

I wanna bet real money that the 365+ cork coasters from IKEA ($2.50 for 2) would accomplish the exact same thing. Cork is a great sound absorbing material. It's complex. Just glue that at the back of the driver. Mission accomplished? Am I missing something? 

 

128x128kokakolia

Showing 1 response by steve59

I wouldn’t be surprised to find out meta material is cheaper and easier to implement than the previous solution. I think the reason ls50 owners hear a bigger difference than blade owners is because the previous ls50 didn’t address the tweeter backwave, correct me if I’m wrong but the blades used a different uniq that used a vented magnet, but my memory is thin here. Each line kef produces at a different price point thus different drivers.