JBL's Marketing Blunder..


This is such a bizarre JBL promo video portraying young women as ditzy airheads...certainly not the way to reach younger blood and expand the customer base.

JBL GOES MODERN!

Here's a retort from the Audioholics channel

JBL Ad portrays Gen Z women as Idiots?!

I suppose JBL will try and do just fine by selling the same things over and over to a shrinking aged male customer base. Good luck JBL!

deep_333

Showing 2 responses by larsman

I didn't find anything 'airheady' about the ad. Just because somebody is not an audiophile does not make them an 'airhead' or 'clueless' - the ad is not aimed at audiophiles! 

And while I enjoy Audioholics and his channel, I don't always agree with him, and I sure don't agree with his premise here.