Is Social Media the demise of audio review publications?
I used to to subscribe to the audio review publications like Stereophile and the Abs!ute Sound as early as 1973 to as recently as 2010. I held onto every utterance from reviewers like JGH, HP, PHD and others, as if the audio gods endowed these folks with the gift to pontificate about music and audio gear. Back in the 70’s, I could literally count on 1 hand, maybe 2 hands, the number of audiophiles I knew. And I even handled high-end sales for The Evologic Ear, a high-end shop in Des Moines while still in high school and later during college in the 70’s.
Yet, as social media has become more entrenched in our society, my exposure to an even greater network of audiophiles has increased. The opinions and listening experiences of the social media community are certainly as valid as any of those folks on the editorial boards of mainstream and alternative audio review publications. I “trust” the opinion of the social media folks perhaps a bit more, as their opinions are not biased by having access to “permanent” equipment loans from manufacturers, manufacturer’s grant of industry “discounts” (cost) as a professional courtesy to reviewers, or a promise of advertising contracts to publications.
So it seems the only value such publications now offer is providing topics of fodder for the community to either accept, reject or modify with respect to the opinions expressed by the publications. That is, social media now seems to have marginalized the value of audio review pubs (IMO). How far away can we possibly be before such publications have met their demise?
Thoughts?
Yet, as social media has become more entrenched in our society, my exposure to an even greater network of audiophiles has increased. The opinions and listening experiences of the social media community are certainly as valid as any of those folks on the editorial boards of mainstream and alternative audio review publications. I “trust” the opinion of the social media folks perhaps a bit more, as their opinions are not biased by having access to “permanent” equipment loans from manufacturers, manufacturer’s grant of industry “discounts” (cost) as a professional courtesy to reviewers, or a promise of advertising contracts to publications.
So it seems the only value such publications now offer is providing topics of fodder for the community to either accept, reject or modify with respect to the opinions expressed by the publications. That is, social media now seems to have marginalized the value of audio review pubs (IMO). How far away can we possibly be before such publications have met their demise?
Thoughts?
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