As I'm sure many of you know, Myers-Briggs measures our personalities in terms of "preferences". The thinking vs feeling scale (one of four) relates to how we prefer to make decisions in the world around us. Thinkers can give detailed explainations of how they got to a decision, where feelers can describe what emotions drove them to a decision. Both can be perfectly valid, and most of us are capable of using either depending on the circumstances (although we each have our strong preferences and may not be aware of which we are using).
High end audio attracts and offers much to both types. Some of us spend our time looking at the specs and designs and drawing conclusions that we can substantiate with great detail and logic. Others spend their time listening to music and relating to the experience. Both can be just as convinced of their decisions and proud of their end systems.
My guess is that a good reviewer has to be fairly balanced at both and that should be revealed in their choice of words in the review. "I think this componant is better because the design is..." or "I feel this componant is the better choice due because it is more involving...".
Advertizers would have to appeal to both as well, although maybe not in the same ad. If I buy an amp because of the power needed to drive a speaker, I am thinking. If I buy an amp because I am imagining the reaction of my friends when they see it, I am feeling. Anyone ever done both?
So, high end sellers have an opportunity to use these ideas proactively to get us to buy. All is fair...
High end audio attracts and offers much to both types. Some of us spend our time looking at the specs and designs and drawing conclusions that we can substantiate with great detail and logic. Others spend their time listening to music and relating to the experience. Both can be just as convinced of their decisions and proud of their end systems.
My guess is that a good reviewer has to be fairly balanced at both and that should be revealed in their choice of words in the review. "I think this componant is better because the design is..." or "I feel this componant is the better choice due because it is more involving...".
Advertizers would have to appeal to both as well, although maybe not in the same ad. If I buy an amp because of the power needed to drive a speaker, I am thinking. If I buy an amp because I am imagining the reaction of my friends when they see it, I am feeling. Anyone ever done both?
So, high end sellers have an opportunity to use these ideas proactively to get us to buy. All is fair...