Denafrips Pontus 2 Price increases

Has anyone else noticed the the price of Denafrips Dac's have had two significant price increase in the last 12 month

Yes they did make "upgrade changes" but a 30% increases seems to be excessive

The Pontus 2 went from $1750 to $2,449

I am now having to consider an alternative   your thoughts

https://www.vinshine.audio/product-page/denafrips-pontus-r2r-dac