I sold Dali for 8 years of time, Dynaudio is of a higher and better level in quality.
These days we only sell 3 dimensional sound. This counts both for stereo and multi channel use. The reason is that all people prefer 3 dimensional sound over 2 dimensional sound. I owned many highend sets of over 100.000 euro and my clienst often said: The sound is awesome but out of reach for us.
So I had to come with a sound what has the same exitement and emotion my sets had.
Monitor Audio uses faster and lighter materials compared to competitors. Have better cabinets ( thicker) with less colouration. Superior crossovers. Monitor Audio is the only brand to day which all speakers ( in their price ranges) they produce can create a deep and wide stage like the best highend speakers can give.
I use all Monitor Audio speakers to the max. When I send my clients to shops to listen to Kef, B&W, Dynaudio, Dali, Focal etc they all come back laughing. The presentations they get are always 2 dimensional.
This is a lower level of quality in sound. I work like this for 8 years of time now. It is the most effective way of selling audio.
I have spoken to many people in over 17 years of time about the sets they owned in the past. All people with 2 dimensional sets ( alomost all sets are 2 dimensional) buy after time a new set or new parts to hope for a higher level. Often they are still not satisfied.
I brought many people from 2D to 3D in the last 8 years of time. They have one thing in common. They use their sets more frequently and longer in time. They also spend more money on music and movies.