Bose buys McIntosh


End of an era?

telemarcer

Showing 1 response by inagroove

@ ken6217

"So you think Bose bought Mcintosch and SF to basically run them into the ground? Sure, that makes a lot of sense."

I best guess is that Bose bought McT and SF for the juice - They will substitute similar, lower quality parts (particularly in SF), increase marking $ to drive sales higher for a short time, then spin-off one or both to another PE firm.

That is the standard playbook... and I hope that I am wrong about this.

If that happens, the products of both premium brands will suffer significant damage to their perceived market-value.