Cornfedboy: Where did you find a discount on an Aconda? Been looking for one for months, and was almost ready to pay full retail, as much as that pains me. Is your source a shareable wealth, or do us pedestrians just have to suck it up? (And, for the sake of staying on topic, I can second the opinion that the Aconda is really, really nice and that it is the anticipated '38 version that is set to retail for $5,600, while the '30 clocks in at $3,600). It will be my next TV, for what that's worth (unless someone feels like donating one of those '50 Runco plasma screens to a good cause, namely, me...). Cheers.