Audio for the Young - Noho Sound

I think they’re trying to convince the young that a "stereo" is a necessary part of your existence, the way it was for kids when I was young. It was something you had to have. I’m starting to see more and more traditional stereo systems on TV - one commercial, I think for insurance, has a couple with a pair of the old JBLs with the white woofers in their apartment. The people who put this stuff together are supposedly in touch with the latest trends. To me, banking on the under-30 crowd for high end is risky business, but it is NYC and there are a lot of trust-fund babies running around.  As I said above, these guys have been selling audio in NYC for a lot of years, so I would think they would know the market.  I guess. 

But I think what these guys are trying to do is get people back to the time where having a good stereo in the house was the norm.  My parents had a Harmon Kardon receiver with EV speakers in the 60's.  All of my friends had decent hifi's in their bedrooms from the days when they sold stereo in Sam Goody record store.  I think, Wolf, what you are talking about are the high-end neurotics like us, which absolutely is a small minority.  Frankly, I think their business model of selling expensive stereo to young people has a very small chance of success, but then again, who thought that people would ever love watching movies on a 4" phone?  As I said above, these guys didn't just drop in from a cloud - they are experienced NYC audio salesmen, who believe they know the market.  Speaking of which, while I'm not in the market for anything right now, I have no desire to see this place, as they have made it pretty obvious that the over-30 crowd is pretty much personna non grata there.  That's ok.  I don't want to kill their vibe.