Most magic happened because of the room. The human ear prefers to be in certain types of spaces for music listening, to begin with, and they tend to be larger spaces.. But, in most cases, a dude who’ll easily spend 30k on cables (while he sits in his living room) is really scared of spending anything on construction (floating floor, wall isolation, etc) and treatments to mitigate the distortions created by the room. Effective treatments cost cash and stupid treatments look decorative.
When it comes to speakers, 30k cable guy will settle on a dinky lil bookshelf speaker. But, low WAF huge speakers are where it’s at typically at for magic to happen. He likes huge amps, huge cables (that breaks sockets off gear), huge DAC, etc...Everything needs to be huge, except that the speaker producing the sound fields always needs to be a tiny lil POS... and it’s ok if the room is the size of a closet.