You shouldn't notice the large ATCs changing sound character between low, mid, and high loudness levels. They are designed and made to behave that way.
Before buying, I'd recommend demoing much more of both of them, listening to music you usually listen to.
ATCs are exceedingly low-distorting, linear in frequency, and resilient to power compression. Some people, like me, prefer that. Some don't - ATCs sound too boring and analytical to them.
Spendors are more exciting: as I understand, through less linearity in lower and higher frequencies, which are somewhat boosted, and subtle inside-the-cabinet-reverb.
Both are somewhat less than ideal regarding horizontal and vertical dispersion characteristics - they may sound quite different depending on your room. ATCs, especially, love well-damped rooms.
Long demoing in your room would be ideal. If you could arrange that, perhaps by offering the dealers some "rental fee", that would help you make a much more informed choice.